Fashion Week survival tips I live by

Fashion Week survival tips I live by

With London’s Spring/Summer ’17 mayhem in full swing, I’m here to share with you my fashion week survival tips.

London Fashion Week is without any doubt exciting and super fun, but I guess people often forget the amount of work that goes behind it, the lack of sleep and the implicit expectation to look my best even when I’m not exactly fresh as a daisy.

Plan, plan, plan!

Staying organized is vital during this busy time of the year, so I’m always making to-do lists, schedule as much content and social media posts as possible and map out my wardrobe in advance. That way I can maximize on sleep time and on getting out in the morning as fast and efficiently as possible. Believe me, those extra 15 minutes spent in bed are a big deal during London Fashion Week.

Below: Stationary by kikki.K  – Modalu Jasmine leather grab bag

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Above: Dress by Tara Jarmon – Launer dual-tone Diva bag


I cannot stress this enough. Staying hydrated should be a priority for us all, especially when rushing from one show to another during fashion week. I always keep my BRITA fill & go Vital with me so I remember to drink water throughout the day and refill it often.

A couple of weeks back I had the chance to meet Liz Earle, beauty and wellbeing entrepreneur and BRITA ambassador, to discuss about the damaging effects of using single use plastic bottles on the environment. It’s all too easy to grab a plastic water bottle to hydrate, but what about the increased number of bottles (7.7 billion plastic water bottles are used every year in the UK) used both at home and on the go?

The change really is in our hands, so let’s encourage and educate our friends and families to use refillable bottles instead of buying the plastic ones. BRITA’s innovative MicroDisc technology lasts up to 4 weeks and filters around 150 litres of tap water. Plus it’s purse-friendly, easy to clean and use and available in 4 colours to choose from.


Get your beauty sleep!

That means no late events or parties for me! During fashion week I aim for a six hours sleep, getting a good night’s rest is so important to me and my overall wellbeing. Plus I’m more alert and productive during the day. Beauty secret? Lancôme’s overnight recovery sleeping mask is a beauty game changer. My skin instantly looks and feels more energized, glowy and plumped-up. I apply it in the evening for a skin fresh as a daisy in the morning.

Have fun!

Who said you can’t work and have fun at the same time? If you make your job something you look forward to, rather than a responsibility, you’ll naturally going to enjoy it more and stop think of it as ‘just work’. Laugh and have fun – work doesn’t really have to be all business, all the time.

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Above: La Redoute ruffled lace blouse – Modalu Jasmine leather grab bag – Next lace up Dolly shoes

In collaboration with BRITA. All words and creative direction are my own.
Photo credit: Derek Bremner x The Apartment